Roster management, workout distribution, attendance tracking, pre-meet predictions, and event-specialized AI programming — all in one place.
You're managing 60 athletes across three group texts, a spreadsheet, and a platform that hasn't changed since 2012. You have no way to know how Jake's practice times are trending, why Sarah keeps underperforming at meets, or which athletes are overtrained. You know it. You just don't have the tools.
Bulk upload your roster with USA Swimming member IDs. Athlete meet history imports on day one — see their full competitive background instantly.
Roster view with athlete cards
Build one practice, push it to your entire team. Athletes see it instantly with full set, interval, stroke, and intensity zone detail.
Workout builder interface
Log practice attendance in seconds. View rates per athlete over any date range and catch missed training before it shows up in performance.
Attendance dashboard
AI predictions for every entered athlete — expected time range, trend direction, and confidence score. Data-backed warm-up conversations.
Pre-meet team prediction table
See every result vs. prediction in one team view. Know who hit a PB, who underperformed, and who is trending — instantly.
Post-meet analytics view
Flag athletes for individualized training plans. AI builds programming around their primary strokes, events, and energy systems. You review and approve.
Individualized plan review
One compose screen, six audiences. Blast your whole team, parents-only, one athlete, or your entire organization. Preview-to-me before sending. Every send is logged so you never double-message.
Coach communications center compose view
Monday morning you open your phone and find a personalized team briefing: athlete spotlights, attendance dips, performance concerns, and a week grade. No manual review required.
AI weekly digest email preview
Proactive notifications when an athlete's sleep crashes, attendance slides, or times plateau against their trend. Catch problems in week one instead of losing swimmers at month three.
Red flag alert notification
Connect your coaching Stripe account in 5 minutes. Dues, meet fees, and gear charges all settle directly into your bank. BTB takes a 2.5% platform fee — that's it. No holding funds, no delayed payouts.
Stripe Connect onboarding
Set your monthly dues amount and billing day. Declare meet entries and BTB calculates per-family fees from the entry count. Click to charge — Stripe runs the cards, families get receipts, you keep the money.
Dues and meet fee billing view
See who leads every event on your roster — ranked by personal best, by course. Use it for relay selection, seeding decisions, and training grouping. Athletes and parents see the same board, so everyone's aligned.
Team leaderboard ranked view
14-day free trial — no credit card required.
Athlete invites are sent automatically.
Full meet history imports instantly.
Everything in one place from day one.
Full coaching platform with lane timing, billing, meets, and AI.
For clubs with multiple teams and groups.
AI-generated individualized training plans for flagged athletes.
$15/athlete/month
Learn about Elite ProgrammingSee full plan comparison on the pricing page.
BTB combines team management with AI coaching intelligence. Other platforms handle registrations and billing — BTB handles performance. Roster management, workout distribution, attendance, pre-meet predictions, post-meet analytics, and AI-powered individualized programming all live in one place.
No. On the Coach plan, athletes manage their own AI subscriptions if they want personal insights. On the Club plan, AI features are included for every athlete on your roster at no extra cost to them.
They keep their personal data, meet history, and any individual insights. Your team roster updates automatically, and their data is no longer visible to the coaching staff.
The Coach plan covers one team of up to 75 athletes. The Club plan supports unlimited teams and groups under one organization — perfect for age-group, senior, and masters squads.
Bulk upload a CSV with USA Swimming member IDs. BTB matches each athlete and pulls their competition history — events, times, meet results, and progression data. SWIMS integration is confirmed for June 2026 — we are on the USA Swimming API waitlist. Manual meet history import is available now.
AI-generated individualized training plans built around each athlete's primary events, stroke mechanics, and energy system demands. Available as an add-on at $15/athlete/month. Learn more at /elite-programming.
Book a 15-minute call and we'll have your roster, workouts, and billing live by the end of the week.